Instagram users can now follow the Pyknic Instagram for behind-the-scenes photos and special sneak peeks limited to that outlet.

Make sure to tag “#Pyknic” on any photos you take wearing our clothes!

The latest issue (Feb/Mar 2012) of The Source Magazine hit newsstands worldwide today with coming of age artists Mac Miller, Tyga, and 2 Chainz on the cover. In this same installment Pyknic makes its debut in the publication with clothing featured in the “Bling Buffet” spread.

Our Young & Hungry Crewneck, Chef Beanie, and Logo Apron were all appropriately worn by models eating handfuls of food. Pick up a copy of The Source at your local magazine retailer today.

Last week we filmed a new music video for our friend Dutty. We shot a couple scenes at the local skate spot and a few of the kids helped us out and did some tricks while we filmed. To return the favor we thought we’d come by with some Pyknic gear to say thanks.

-The Chef

We first met Dom (@thedommm) at Bamboozle two years ago while he was the tour & merch manager for “The Friday Night Boys”. A few months later we sent him off to represent our brand on the nationwide “Pyknic pArtery Tour”. He will always be woven into the DNA of Pyknic after the miles and hardwork he put in that summer.

Music has always been a part of Dom as you can see by the tour van tattoo on his arm. He started his own label, “Assassinated Records” back in 2005. He had bands such as “Front Page” on his roster. If that name doesn’t ring a bell, a few of their members now make up “Man Overboard” on Rise Records.

Dom is currently running Man Overboard and The Lost Tape Collective’s webstore from their headquarters in Williamstown, NJ. It sounds like he has a lot more planned for the future that could change the way bands handle the “business” end of things. We’re happy to see our friend experiencing success in something he’s so passionate about.

Perrion has been preparing for his long awaited trip/tour in Paris but before he takes flight he is doing a few local shows in NYC to warm up. He performed at The Gallery in Brooklyn last Friday with fellow artists ASAP Illusion and MSTR Thomas. He was representing Pyknic well wearing our Creatures tee. Here are a couple photos from the event:

-The Chef

This is Furmel Thompson (@ASAP_mars), a NJ-native, who stopped by the warehouse today on his way home from college. Armed with a brand new T3i camera and the knowledge he’s taken away from his videography courses, he has projects currently on-going with one of the state’s top dance crews. Furmel is pursuing his dream and we wish him the best.

The Philadelphia duo, “Moosh and Twist”, are living out their dreams and epitomize what it means to be young and hungry. The raw talent and passion they both possess shines through in this video, rapping about the “Possibilities” back in 2009. Making their dreams a reality, they are currently touring the North East and Canada. For tour date info click here.

-AndrewPyknic

We’d like to introduce to you our friend Perrion (@PerryEats), an artist from Harlem, NY. He’s making his presence known with his raw lyrics and carefree mentality. Perry and his crew are heading out to Paris next month and returning to the States as the opening act for A$AP Rocky in the ATL. His new mixtape will also be releasing in February so keep a look out for the drop. Thanks to Ashlee Espinal for the photos.

Check out Perrion’s latest video, “Fire Ant” here:

-AnDrew the Chef

There’s nothing I enjoy more in life than seeing someone pursue their dream. The only thing better is seeing one of my closest friends chase his. In an industry that is reluctant to accept anyone, Dutty has taken his passion to the mic and has reckless abandon when it comes to caring about what others think. He knows the stereotypes and what it means to be white in the hip hop game. But he knows the gift that he has and is set on making a living through his lyrics. Talent will always trump hate and with his debut mixtape you’ll be able to see his creative mind shine. Here’s a preview of a few tracks that will be showcased on the record, produced by 105 records.

Your boy,
-The Chef

I saw an insightful video the other day which was an interview with Phil Annand who owns the brand the Award Tour and also manages an online magazine called The Madbury Club. Currently a student at Rutgers, Phil shares some of his thoughts about the school system today and the effect it has on the outcome of the youth and their futures. Most people like Phil are self made, meaning they jumped into areas that interested them and taught themselves how to use programs like Photoshop for an example. The Butcher is also included in this group. There’s nothing forced about this method of teaching, it’s learned through trial and error and from seeing what works and what doesn’t. There’s no curriculum and no tests, just a steady progression of improvement from when you first started. As with anything, the more time you spend practicing/working on it the better you’ll become. This methodology is natural and there are no negative outcomes.

This is the exact opposite vision of the school system we currently have in place. We have mandatory curriculums and tests that must be completed and passed in order to move on to the next level of education. Everything is about a number and a grade and not really about the learning. The actual grasping of concepts is a further notion as it doesn’t really matter as long as you did well on the test.(i’m generalizing of course, medical and scientific fields excluded I hope!) We aren’t learning skills from our higher education and if we aren’t doing that than why are we senselessly wasting thousands of dollars paying for it? We do it because that’s what is expected to be done and to get that piece of paper that states we are “educated”(the diploma). Now in the state the economy is in, this piece of paper isn’t enough. You have to either know someone or be overly qualified for the position you are trying to get. This encourages people to go back to school to earn a higher degree and to go into debt even further. The cycle is endless and doesn’t seem worth it at the end. The jist of this rant is telling you to find something you’re interested in and passionate about and to pursue it. Going to school can broaden your horizons but if you’re only there to get that piece of paper than your time could be better spent elsewhere and also could be putting money in your pocket. Alright enough talk, be easy and enjoy those weekend Christmas parties!

Your boyeee,

The Chef