January 30, 2017

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PRESS: Lasagna Del Rey one of NYLON's 12 OF-THE-MOMENT Tees

Pyknic's Lasagna Del Rey Shirt Featured on NYLON.com

When we are developing ideas for new Pyknic designs and goods here, I think the dream end goal is being able to create something timeless. The true measure of success, to me at least, is creating something that will transcend a point in time. Take Seinfeld for example. It first aired in 1989 (when the "world wide web" was first created) and it is still both popular and culturally relevant today.

Of course while the mission, not everything we think up is special enough to have that type of longevity even though, I can promise, it always comes from a good place. Some stuff we think up won't even leave the ground. There is a digital folder, or two, of unused final versions of artwork that will never see the light of day. More tangibly, I have notebooks, paper bills, and napkins full of serial killer-esque sketches archived.

At the other end of this spectrum, there are things that are "of-the-moment" as NYLON defines it. Self-explanatory. Our intention was never to create something that would pander to trends or fads. But if one of our goods is deemed good enough to be representative of this current climate we're at now culturally by a relevant publication such as NYLON Magazine, I'll embrace that... especially due to the fact that we're giving LASAGNA a bigger platform, a dish totally underrated in the food community at this point in time. Your welcome Lasagna.

Press: Nylon Magazine Features Our New Wear

Make room in your summer wardrobe for our new food-centric wear featured in Nylon Magazine. Perfect for lounging, running around, and of course, munching on your favorite eats, our wear is comfortable and relaxed so you'll always be ready for the next foodie adventure.

Tis' the season to live in a bikini, so why not make it a french fries bikini instead: 

If you're overworked and under-caffeinated or are always down 4 tacos (who isn't, tbh), then you'll love our new tees, tanks, and sweatshirts as seen below: 

 Take it greasy with some slices of heaven this weekend: 

What's a Sunday brunch without mimosas? (and our popular sweatshirt / dollman combo):

Show your love for food and comfort and get yours HERE